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Stream of alternate entrepreneurial opportunities throughout the run. |
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Includes all major functions and processes of a business. |
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Unlimited transaction freedom between companies as well as subsidiaries. Negotiation becomes a part of life. Cooperative advantage becomes as important as competitive. |
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Automated database for strategic "What Ifs" |
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INPUT/OUTPUT DIALOG screens for both company teams and Facilitator |
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Organization-neutral data flow |
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Hi-tech focus. Model complex, yet easily simplified |
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Modularity: grow or shrink focus on regions, functions (mktg., prod., fin.) or currencies |
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Flexibility: 800 parameters freely changeable by Facilitator |
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Wide variety of entry modes: agents, wholesaler, greenfield plant, total integration. In short, Supply (Value Added) Chain Management |
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Widely different operating environments, currencies, markets, production functions, economic development, "cultures," inflation, political stability, trade policy interface |
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As licensee - facilitator YOU ARE IN CHARGE, not a central administrator as in some other simulations. Adds a lot to student motivation and involvement! |
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Subjective realism, credibility: virtual reality |
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Strategic challenge: find a suitable balance between cooperation and competition |
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B2B actualizes public policy and WTO concerns and considerations |